Research your portrait photography market for your style of business portraiture. Prices vary from low to high in all markets but compare at least 3 studio’s portfolios before basing a decision on price alone. Reshoots can be a costly mistake.
Professional business attire is a key element in business portraits. Before a session, we recommend trying on 2 suit jackets to ensure a proper fit. For our market, a blue, gray or black suit jacket work well for our local industries. Click here for our clothing tips.
Capturing the right expression for your industry is critical. The incorrect expression can do more harm than good for an online presence. A professional can help create the correct expression for a specific industry.
Professional lighting can add or subtract weight to the subject’s face or overall image. The basic principles of broad lighting and short lighting techniques can help assist with some the lighting challenges.
Professional studio backgrounds can add impact to an overall mood of a portrait. If you are looking for a change or an update to your headshot image, a professional can recommend and create a lighting design that will achieve such results.
Body language is paramount. Seek a professional who’s attention to detail encompasses proper business posture. Improper posing can leave business attire unflattering and ill fitted. Business leaders should look like business leaders.
Finally, hire the best you can afford, its your BRANDING. A portrait professional can perform the above tasks in a timely manner. Creating a great image is 40% photography and 60% connecting with your target client.
Michael Carr Photography is a full time portrait studio based in Houston, Texas. The opinions expressed above are tips gathered from over 20 years working as a full time professional photographer. Business Portraiture is a service we offer at our Galleria location.